Quote:
Originally Posted by MAXUM
Can you please explain how selling thousands of items at a loss will make you big money?
Selling at a loss is selling at a loss so selling one item at a loss is far better in this scenario. Volume sales at a loss exponentially increases the loss times the number of items sold.
This is different than volume sales with a smaller profit margin per item versus trying to make a large profit on smaller total sales numbers.
Then again I'm not a business guy...
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There are what’s called “loss leaders”. A high volume product sold at breakeven or a small loss to draw in consumers to purchase other high profit impulse items. A strategy used by supermarkets for years.
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